LR stands for La Racine, the first product developed by two passionate men in Germany. Since 1985 LR have believed in German Quality being its best. German culture is based around this and is proven effective around the world.
LR then transformed into a networking company opening its doors to various people around Europe and becoming the number one in the industry. Today LR operates in more than 30 countries and aims to be the number one direct sales company in the world.
How LR contributes its success?
Unlike most companies LR use a different marketing system. Through direct sales LR is able to share its products through a wider range of sale methods. LR have also reduced advertising costs through the use of independent sale consultants.
These sale consultants are given the name "LR Partners" to demonstrate the importance towards the LR company.
How many LR Partners are there?
There are now over 300,000 LR Partners in over 30 countries.
Which countries does LR operate in?
Australia, Austria, Belgium, Bulgaria, Cyprus, Czech Republic, Denmark, Finland, France, Germany, Greece, Iceland, Hungary, Italy, Luxembourg, Netherlands, New Zealand, Norway, Philippines, Poland, Portugal, Romania, Slovakia Spain, Sweden, Switzerland, Turkey and Ukraine.
LR's Business Connections
To be successful in any industry you have to connect with a diverse range of people and networks. This doesn't just apply to the selling or offering of the LR products but also to the LR company model.
LR have strong partnerships between VW and Mercedes Benz for their car reward concept. LR also have strong ties to DHL for shipment purposes. In addition to this LR is supported on a global basis by independent organizations such as Dermatest, Institute Fersenius and the International Aloe Science Council.
Furthermore, LR have been trusted by worldwide celebrities. Our celebrity's create their own product range. Unlike most, they are pro actively involved in the entire process from selection to packaging and endorsement. Celebrities such as Heidi Klum, Leona Lewis, Iris Berben, Boris Becker, Michael Schumacher and recently Desperate Housewives.
LR Fast Facts
- LR is a 25 year old reputable company
- Europe's No.1 Network Marketing Company
- Has experienced no downturn since 1985.
- Sales reached over 22 billion dollars last year
- Over 300,000 Partners worldwide
- Strong belief in freedom, flexibility and choice
- LR rewards it's partners through easy to achieve compensation plan
